Animated e-Cards that have been created especially for business use can be creative, professional and engaging to provide a memorable user experience. They’re proven to be a useful tool to complement your existing digital marketing efforts and best of all, are affordable for businesses of all sizes.
“There is a lack of festive cheer among the younger generation.”
New digital holiday traditions
A new survey, by Asda with their 2,000 shoppers, suggested that almost half of young professionals do not see the need to send a festive card in any format whatsoever. 47% of the respondents will simply send a text to their friends and family, while 38% would choose social media to dish out festive cheer.
The rise of social media is creating new holiday greeting traditions. The poll results inspire us that from printed festive cards to e-Cards, new generation may increasingly look for even simple and direct way to share their holiday greetings.
Customized Whatsapp stickers or an animated gif with branded elements for sharing on Facebook can be a good choice to increase user engagement with your brand! It is indeed more fun and interactive, when people can send and reply to each other with a wider range of sticker choices to express their feelings during chats.
Why You Should Use e-Cards to Market Your Business
Create a bigger impression on your audience
A customized e-Card carrying your own seasonal greeting message and signature, added with corporate logo, color scheme and house-style elements, is definitely a perfect way to generate goodwill and increase brand awareness. Our designers make it easy to create engaging e-Cards with animated visual impact to delight people of all ages.
“76% of users say they would share multimedia content with their friends only if it was entertaining or inspiring.”
Nurture business relationship
E-Cards are also a great casual way to check in with and say hello to your business contacts and customers. It provides businesses an opportunity to engage with target audience and establish a personal connection without the pressure of a sales pitch.
An e-Card campaign for sending out holiday greetings can be regarded as part of the ongoing marketing strategy for improving brand recall or re-establishing contact with clients you’ve been out of touch with for a while.
“A personalized eCard shows that you value their business relationship.”
Being easily and widely accessible
Thanks to the optimization functions for smartphones, tablets, and other portable devices with access to the internet. E-Cards can be viewed in nearly all web browsers, while sharing the video clip by link in social media channels or instant-messaging tools are also possible at a few clicks.
“Your brand can leverage social media to gain extra exposure. It is cost-effective and marketing-efficient. The key is to reach out and keep in touch.”
Save the Earth
Most importantly e-Cards are much more environmentally friendly. Over 10,000 trees are cut down annually to make traditional printed holiday cards, while more than a billion Christmas cards are likely to be dumped or burnt after the season.
It is a good move to settle for cards in your email inbox, for they are carrying the same warm wishes to you as the paper cards do.
Business e-Cards for holiday greetings is effective in getting across your messages and continuing to grow in popularity as a unique way to interact and engage with customers.
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